2014-10-27 – Throughout November, posters with blue, green, yellow or orange backgrounds will be encouraging the public to (re)discover the Canal area’s treasures and inviting them to “Exercise-Breathe”, to “Have fun-Be surprised”, to “Discover-Look over” and to “Smell-Taste”.
The goal of the Urban Development Agency (ADT-ATO), which is running the operation, is to make people more aware of what the Canal area has to offer: its diversity, dynamism, heritage, facilities, green and leisure spaces, cultural venues, starred restaurants, classified shops … in short, all the points of interest, some of them little known, in this territory of strategic importance for the development of the Brussels Region.
This is the agency’s fifth poster campaign, and it picks up on the posters from the previous four targeted campaigns (June 2013, October 2013, January 2014 and April 2014), whose detailed contents can be viewed at www.bruplus.eu, where more information and useful links are also available.
