2015-10-22 – The video produced by the Urban Development Agency to promote tourism in the Canal Area, which can be viewed next to this article, is listed among the ‘Best Travel Ads This Week’ on US reference site SKIFT.
The link takes users to the Visit Brussels channel on YouTube, and the video, which also appears on its website, is therefore attributed to Visit Brussels, which has also been showing it in 6,000 Brussels hotel rooms since last May. However, as indicated in the final credits, it was in fact produced by ADT-ATO, with filming, editing and other services provided by the agency Reporters.
In any case, the most important point is that the Canal should be properly promoted on a very large scale, and that as a result Brussels should compete internationally as a tourist destination. Accordingly, this video is one of a series of initiatives by ADT-ATO, including several in partnership with Visit Brussels, to boost the tourism potential of the districts by the Canal.